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Address: 121 King St, Dameitta, Egypt
Phone: +25-506-345-72
Email: motivoweb@gmail.com

Retail and Wholesale Trade

Business support for retail and wholesale trade

Wholesale and retail activities are becoming increasingly competitive. With increasing globalisation, open markets new distribution channels; maintaining a loyal customer base and adequate margins is often a struggle. Retailers are being challenged by omnichannel sales and the need to provide a seamless sales experience while wholesalers battle with increasing direct to market sales.

At Fortitude, we work with businesses in every sector of the Retail and Wholesale Trade industry, bringing our wealth of knowledge and extensive experience to help you achieve the profitability, security and lifestyle you seek.

Case study: Dealership grows from the core


The retail industry includes traditional sales outlets for consumers and business as well as online retailers and commission-based selling. A machinery dealership we worked with had spent several years developing a strong customer value proposition based on exceptional after-sales care, including a willingness to address product failure (even when the supplier was unwilling to repair the machine under warranty).

How we helped

After refining its value proposition and operating rhythm to reflect best practice, the dealer wanted to grow beyond that core. Our strategy for growth? Expand geographically by developing a repeatable formula that took the existing business model and:

  • Sought locations where its product was in demand but under-represented
  • Transferred key management personnel from its existing operations to the new location and recruiting additional personnel to support them
  • Supported the new business from Head Office with the existing systems, processes, buying power, etc.


Crucial to the business’ success was the time and effort put into developing its existing business model and developing a repeatable formula that could be rolled out efficiently in other regions.

The dealership grew its revenue from approximately $20m to over $100m within five years. By expanding competencies, it created substantial growth from its core business.

Future-proof your business today

Book a free 30-minute consultation now on 1300 551 040 or email us for more information.

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